Calle Latina Street Festival

As part of the Brisbane City Council Laneway Series, The Arcade Creative were engaged to deliver a Latino themed laneway activation on Marshall Street, Fortitude Valley.

Coinciding with the international ‘Day of the Dead’ celebrations, ‘Calle Latina!’ was the word on the street – as Marshall Street transformed into a vibrant and colourful party, complete with face painting, flower crowns, authentic Latin street food, live music and of course… dancing!

Delivery of services included overall concept development, branding and creative, full programming and entertainment bookings, management of all suppliers and stall holders, logistics, production and event themeing and set-up plus all marketing, PR, social media management and post production.

Date: November 2013 Client: Brisbane City Council