Brisbane City Council’s Friday Night Laneway’s series hit Bridge Street in Fortitude Valley with a delicious twist, a free street party produced by The Arcade Creative featuring Brisbane’s best street food trucks plus an outdoor stage with live music by MKO, Laneous Lane, Inigo and Gavin Boyd.
Mirra Private Dining and Events also joined the party by transforming their beautiful functions venue into three pop-up spaces – an Oktoberfest Beerhaus serving local craft brews, a Pol Roger champagne bar as well as a cocktail bar in the courtyard with Pimms jugs and Bulleit Whiskey and apples.
The event was heavily promoted through a targeted social media and PR campaign and ended up being a massive success, attracting over 3500 people on the night.
Delivery of services included overall concept development, branding and creative, full programming and entertainment bookings, management of all suppliers and stall holders, logistics, production and event themeing and set-up plus all marketing, PR, social media management and post production.
Check out the photo gallery here!